Communication goals and channels

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Communication and promotion of your cycling education

Last updated: 21 June 2025

Communicating is not something you just do. Use the right communication channels to achieve all your communication goals.

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More about this topic

Flyer Recruiting Participants

Example

Use this example and create your own recruiting flyer to attract participants to your classes.

Information letter Participants

Example

Use this example and create your own clear letter to inform participants about the lessons.

Communication and promotion

A cycling initiative involves a lot of communication. Both towards participants, partners and volunteers. Pay attention to that and make your teaching offer widely known.

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To support cities, municipalities and organisations in their mission to get as many people as possible on their bikes, De Fietsschool offers support, for example via our online Knowledge Base full of information, inspiration and useful tips for initiators.

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